• Marketing Audit
Review of marketing strategy and operations with focus on improvement in process to deliver more value to the bottom line through targeting such as segmentation and distribution channels.
• Brand Audit and Development
Branding review with focus on analysis of core values, target markets, product offering through to designing the appropriate brand design and communication.
• Market research/
Competitive intelligence
Success in this area of business is dependent upon good partners with strong process management and analytical skills. We take a consultative approach and work in partnership with our clients to provide market research and business intelligence to SMEs and large multinationals. We operate in the consumer, business to business and industrial fields with specialism in media, logistics, transportation and travel/tourism, and also in employee attitude research and change management.
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